Consulting, Coaching and Training with Nonprofit Organizations in Western New York and beyond.


Through her consulting practice, LRay focuses on enhancing her clients’ strengths as the means to build their capacities. Too often, the default culture for nonprofit organizations is one of sacrifice, scarcity and status quo. With an objective point of view, LRay challenges that culture through an inclusive, interactive, enjoyable process that yields measurable results via strategic, sustainability and succession planning.

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To ensure that the changes made during the consulting project are sustained over time, clients frequently ask LRay to develop customized coaching and/or training for staff leadership and/or board members. The goal of the coaching process is always to improve organizational and individual performance. LRay employs an active, solutions-based, creative coaching process that holds the client accountable to his/her goals and commitments.

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LRay recognizes that adults learn best when the learning experience is interactive, relevant, practical and fun. Whether the training is a one-time presentation, a day-long workshop or a series of learning opportunities, LRay works with her clients to customize one of the many topics already developed or create new sessions to strengthen the participants’ skills.

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I may be a native Texan, but I got to Buffalo as quickly as I could! Western New York is home . . . it’s where I belong. I treasure WNY’s four distinct seasons, abundant water, interesting topography and the beautiful flora and fauna here! I love the fact that Buffalo’s history is really America’s history. And, of course, I appreciate tremendously the people who welcomed me into the community and have allowed me to become a part of the City of Good Neighbors.

-Linda Ray

Linda Ray is a Development GURU.  Linda has what it takes to get the most out of a Development Department.  She is strategic, visionary and data driven.  She is also able to translate that data into measurable outcomes.  If you are looking for real sustainable results, LINDA RAY is a MUST.Cindy L. Odom, Chief Executive Officer, Girl Scouts of Western New York